From the monthly archives:

April 2010

Market It Write Coverage of Social Media Success Summit – #smss10

by Randy Duermyer April 30, 2010 Social Media Marketing
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I’ll be attending the 2010 online Social Media Success Summit that runs from May 4th through May 25th, 2010 and reporting on it right here on the Market It Write blog. The list of presenters at this year’s summit includes a number of experts in our blog roll: Guy Kawasaki: Entrepreneur and co-founder of Alltop. [...]

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Why Good Writing Doesn’t Matter

by Mistina Picciano April 29, 2010 Writing
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When people find out I have a business writing agency, they often smile and nod. Then, invariably they tell me about their wife, nephew, fourth cousin, etc., who’s “a good writer.” What, exactly, does it mean to be a good writer?   Signs of writing competency Vivid storytelling abilities Creative, effective syntax Mastery of grammar [...]

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Do you invite clients to check out or check in?

by Mistina Picciano April 23, 2010 Communication
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My husband and I are vacationing in Charleston, S.C., next month. We’re renting a charming house across the street from Folly Beach, which looks perfect: a good-sized kitchen for culinary experiments, easy access to the beach, close proximity to historic downtown Charleston. Yesterday the homeowner emailed instructions on picking up the key. I perked up [...]

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10 More Ways for Businesses to Use LinkedIn

by Randy Duermyer April 16, 2010 LinkedIn
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In this guest post by Guy Kawasaki on the LinkedIn blog, he points out that now over twelve million small-business people are on LinkedIn, which is roughly 20 percent of its total user base. The new post is a follow-on to his original post, Ten Ways to Use LinkedIn, now expanded to 13, which he [...]

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Sneaky Subscriptions

by Mistina Picciano April 5, 2010 Marketing
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Several weeks ago, one of the local papers recently began showing up on our driveway every Saturday and Sunday. This mysterious subscription was a nuisance. My husband and I both get our news electronically. These papers were more fodder for the recycling bin. Since we hadn’t subscribed, we didn’t bother canceling. Surely, one of our [...]

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