From the category archives:

Websites

Does Your Website Make You Sound Like “That Guy”?

by Mistina Picciano August 20, 2010 Audience

We all know the type: He’s the one at the cocktail party or networking breakfast you can’t escape fast enough. Why? Because he’s going on and on about nothing that you care about. Recently, a friend introduced me to a web developer, usually one of my favorite new contact categories. He heard what we do [...]

Tagged as: audience, marketing roi, Websites

0 comments Read the full post →

Why Old Content Won’t Land New Customers

by Deidre Rienzo February 17, 2010 Business Development

My green miniskirt worked for me for when I was 25. I looked hot. Not so much anymore. It’s too tight. Too short. And far too inappropriate to wear at 30. Admit it. We all know those people who are still wearing clothes that worked for them five years ago. Big mistake. Why make the [...]

Tagged as: web content

2 comments Read the full post →

How People Read on the Web

by Travis Heermann January 7, 2010 Communication

Let’s face it, you’re going to read this paragraph. More than likely, you’re going to read this one, too. They’re both short paragraphs, with short sentences. However, the further you get into this blog post, the more likely you’re going to start scanning, rather than reading closely. You’ll start looking for keywords or sentences with [...]

Tagged as: Websites, writing for web

0 comments Read the full post →

Website Traffic and SEO

by Randy Duermyer December 24, 2009 Marketing

In part 1 of this series, Website Traffic and Search Engines, I cited recent estimates that 14 billion searches are being conducted each day and stated the almost obvious: the higher up within the results that a site is found, the more likely it will get some traffic from search engines. Part 2, Website Traffic [...]

Tagged as: search engine marketing, seo, website traffic

0 comments Read the full post →

Website Traffic and Search Engine Marketing

by Randy Duermyer December 22, 2009 Marketing

In part 1 of this series, Website Traffic and Search Engines, I revealed that recent estimates were that 14 billion searches are conducted each day. I also explained that it doesn’t take a rocket scientist to understand that the higher up within the results that a site is placed, the more likely it is to [...]

Tagged as: ppc, search engine marketing, seo, website traffic

0 comments Read the full post →

Website Traffic and Search Engines

by Randy Duermyer December 18, 2009 Blogs

The ultimate goal for nearly anyone with a website is to draw more visitors to their site. Because search engines can account for as many as 80% of those visiting a website (and sometimes even more), it goes without saying that taking proactive steps to get your website found in the search engines is a no-brainer if you want more traffic.

Tagged as: search engine marketing, search engines, website traffic

0 comments Read the full post →