by Deidre Rienzo
March 2, 2011
Email Marketing
We all have email fatigue. People are far less likely to sign up for your email newsletter today than five years ago, simply because the thrill has worn off. Sorry, but it’s true. Does this mean email marketing doesn’t work? Should we give up on building our subscriber lists? Of course not. Email marketing is [...]
Tagged as:
email,
email marketing,
growing your email list
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by Mistina Picciano
April 5, 2010
Marketing
Several weeks ago, one of the local papers recently began showing up on our driveway every Saturday and Sunday. This mysterious subscription was a nuisance. My husband and I both get our news electronically. These papers were more fodder for the recycling bin. Since we hadn’t subscribed, we didn’t bother canceling. Surely, one of our [...]
Tagged as:
email,
spam
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