Posts Tagged ‘newsletters’

Looking for Newsletter Content? Read this.

by Deidre Rienzo  ||   No Comments

Newsletter writing is like cooking a meal. Many ingredients and preparation methods are available. Fortunately, not every piece of the meal needs to come from scratch. For example, you can pair a homemade sauce with frozen pasta and serve it with a gourmet salad from the market down the street.

You don’t have to milk the cow to make the ice cream. And the same goes for newsletters.

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Tags: , | Posted in Blog

Tips for Choosing Newsletter Format

by Deidre Rienzo  ||   No Comments

Maybe you’ve been trying to create an email newsletter for some time, but you don’t know what to include. Or maybe you have a newsletter, but you aren’t sure it’s working. What is the right format? We have the formula. Consider these tips, find a good balance, and reap the ROI from a newsletter that works.
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Tags: , , | Posted in Email Marketing

8 Tips for Value-Packed Newsletters

by Deidre Rienzo  ||   2 Comments

When you’re flipping through TV channels, value makes you stop and watch something. Entertainment value, learning value, interest value… and this value-meter is personal to you.

Your newsletter needs personal value, too. Value encourages the recipient to stop and read. You might be sending a newsletter to 100,000 people, but it’s time to stop worrying if everyone will open it. What you should worry about is if Mary will open it. Will Bob? Will Jim? Without appealing to individuals, your newsletter will only add to the clutter.

These eight tips can help pack your newsletter with value so that it stands out:

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Tags: , , | Posted in Email Marketing

10 Tips for Click-Worthy Subject Lines: Do yours Stink?

by Deidre Rienzo  ||   No Comments

It doesn’t matter if your blog post or newsletter is literary gold. With a crummy subject line, people won’t read the message you’ve painstakingly crafted.

In today’s environment of digital mania, less patience and overstretched schedules, you need to show your reader that clicking and reading is worth her time. Conveying that value in a handful of words takes thought, time and practice.

Write better subject lines with these tips:

(more…)

Tags: , , , | Posted in Blogs, Communication

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Website Traffic and SEO

In this post, I’ll take a closer look at SEO and the process of optimizing websites for better placement within organic search results to improve website traffic.

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Hiroto Takagi, Bryton Harry
Industry: Sports marketing | Services: Website content, marketing support

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2015-04-25T18:52:52-04:00

Hiroto Takagi, Bryton Harry
Industry: Sports marketing | Services: Website content, marketing support

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Samuel Vinicur, TSS International
Industry: Security & Investigations | Services: Corporate communications, press releases

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2015-04-25T18:48:35-04:00

Samuel Vinicur, TSS International
Industry: Security & Investigations | Services: Corporate communications, press releases

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Larissa Nycz Montecullo, Tribecca Designs
Industry: Creative agency | Services: Website content, marketing materials, ad copy

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2015-04-25T18:50:56-04:00

Larissa Nycz Montecullo, Tribecca Designs
Industry: Creative agency | Services: Website content, marketing materials, ad copy

“We have had the pleasure and opportunity to work with Market it Write on a daily basis over the past several months, and regularly for over a year prior. Their writing talent, attention to detail, and business savvy across industries make the Market it Write team an incredibly valuable asset to any company.”  

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Lee Angus, Legacy Alliance
Industry: Professional services | Services: Corporate communication

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2015-04-25T18:51:21-04:00

Lee Angus, Legacy Alliance
Industry: Professional services | Services: Corporate communication

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George Donohue, GMAC Real Estate IPG
Industry: Real estate | Services: Newsletters, corporate communications, investor relations

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2015-04-25T18:49:31-04:00

George Donohue, GMAC Real Estate IPG
Industry: Real estate | Services: Newsletters, corporate communications, investor relations

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Gerald Pennington, Stryker Spine Global Marketing
Industry: Healthcare | Services: Employee newsletters, corporate communications

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2015-04-25T18:49:09-04:00

Gerald Pennington, Stryker Spine Global Marketing
Industry: Healthcare | Services: Employee newsletters, corporate communications

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Barbara Centrella, children’s author
Industry: Publishing | Services: Media kit

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2015-04-25T18:52:18-04:00

Barbara Centrella, children’s author
Industry: Publishing | Services: Media kit

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Howard Levy, Red Rooster Group
Industry: Creative Agency | Services: Marketing consultation, bylined articles, blogs, website content

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2015-04-25T18:47:41-04:00

Howard Levy, Red Rooster Group
Industry: Creative Agency | Services: Marketing consultation, bylined articles, blogs, website content

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Industry: Security & Investigations | Services: Sales letters, advertisement copy, website content

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2015-04-25T18:48:07-04:00

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Industry: Security & Investigations | Services: Sales letters, advertisement copy, website content

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Industry: Professional services | Services: Website content

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2015-04-25T18:49:53-04:00

Terry Yoffe, TRY Coaching
Industry: Professional services | Services: Website content

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Industry: Creative agency | Services: Website content

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2015-04-25T18:50:35-04:00

Stephen May, Crescent Leaf Technologies
Industry: Creative agency | Services: Website content

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Industry: Creative agency | Services: Website content, copyediting

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2015-04-25T18:51:53-04:00

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Industry: Creative agency | Services: Website content, copyediting

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Industry: Security & Investigations | Services: Brand strategy, website development, marketing materials

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2015-04-25T18:46:25-04:00

Albert Barette, Bowles Security Group
Industry: Security & Investigations | Services: Brand strategy, website development, marketing materials

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Industry: Healthcare | Services: Direct mail campaigns

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2015-04-25T18:45:55-04:00

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Industry: Healthcare | Services: Direct mail campaigns

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Lucien Harriot, Mechanism Digital
Industry: Media | Services: Marketing strategy, marketing materials

Market It Write
2015-04-25T18:47:19-04:00

Lucien Harriot, Mechanism Digital
Industry: Media | Services: Marketing strategy, marketing materials

"I'm always inspired after a meeting with Market it Write. Mistina's insight into the needs of my company's marketing strategy brings clarity to our messaging and pushes our company closer to the high-performance business model we strive for."  
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