Posts Tagged ‘trademarks’

Trademarks: Interview with Michael D. Steger

by Mistina Picciano  ||   3 Comments

I recently interviewed intellectual property attorney Michael D. Steger about trademarks. Specifically, the process and importance of trademark searches and securing trademarks for business names, product names and logos. And, since online legal services are gaining in popularity, I wanted to see if there are benefits to hiring a trademark attorney over using these services.

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Website Traffic and SEO

In this post, I’ll take a closer look at SEO and the process of optimizing websites for better placement within organic search results to improve website traffic.

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George Donohue, GMAC Real Estate IPG
Industry: Real estate | Services: Newsletters, corporate communications, investor relations

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2015-04-25T18:49:31-04:00

George Donohue, GMAC Real Estate IPG
Industry: Real estate | Services: Newsletters, corporate communications, investor relations

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Larissa Nycz Montecullo, Tribecca Designs
Industry: Creative agency | Services: Website content, marketing materials, ad copy

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2015-04-25T18:50:56-04:00

Larissa Nycz Montecullo, Tribecca Designs
Industry: Creative agency | Services: Website content, marketing materials, ad copy

“We have had the pleasure and opportunity to work with Market it Write on a daily basis over the past several months, and regularly for over a year prior. Their writing talent, attention to detail, and business savvy across industries make the Market it Write team an incredibly valuable asset to any company.”  

Albert Barette

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Albert Barette, Bowles Security Group
Industry: Security & Investigations | Services: Brand strategy, website development, marketing materials

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2015-04-25T18:46:25-04:00

Albert Barette, Bowles Security Group
Industry: Security & Investigations | Services: Brand strategy, website development, marketing materials

"Our executive staff reviewed the final product, and it was excellent. Thanks to you and your team for all your input and contributing to our new website. The vertical market sheets were also excellent."  

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Samuel Vinicur, TSS International
Industry: Security & Investigations | Services: Corporate communications, press releases

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2015-04-25T18:48:35-04:00

Samuel Vinicur, TSS International
Industry: Security & Investigations | Services: Corporate communications, press releases

“Market it Write does fabulous work. Mistina's team takes the time to understand both their clients and their clients' audiences. I highly recommend engaging them for any communications efforts you have.”  

Hiroto Takagi

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Hiroto Takagi, Bryton Harry
Industry: Sports marketing | Services: Website content, marketing support

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2015-04-25T18:52:52-04:00

Hiroto Takagi, Bryton Harry
Industry: Sports marketing | Services: Website content, marketing support

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Lucien Harriot

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Lucien Harriot, Mechanism Digital
Industry: Media | Services: Marketing strategy, marketing materials

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2015-04-25T18:47:19-04:00

Lucien Harriot, Mechanism Digital
Industry: Media | Services: Marketing strategy, marketing materials

"I'm always inspired after a meeting with Market it Write. Mistina's insight into the needs of my company's marketing strategy brings clarity to our messaging and pushes our company closer to the high-performance business model we strive for."  

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Lee Angus, Legacy Alliance
Industry: Professional services | Services: Corporate communication

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2015-04-25T18:51:21-04:00

Lee Angus, Legacy Alliance
Industry: Professional services | Services: Corporate communication

“I loved having Market it Write do the interviews and walk us through the drafts to the final version, and I was impressed with your ability to condense the story to meet our needs. It was also nice to have someone ‘outside’ write the story. The results seemed more objective than they would have been if I had written it.”  

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Barbara Centrella, children’s author
Industry: Publishing | Services: Media kit

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2015-04-25T18:52:18-04:00

Barbara Centrella, children’s author
Industry: Publishing | Services: Media kit

“You made the experience fun, and you brought so much to the table—things that I would never have thought of on my own. You added a dimension that brings the work to life. I was very pleased with the first media kit and am blown away by the second.”  

Gerald Pennington

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Gerald Pennington, Stryker Spine Global Marketing
Industry: Healthcare | Services: Employee newsletters, corporate communications

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2015-04-25T18:49:09-04:00

Gerald Pennington, Stryker Spine Global Marketing
Industry: Healthcare | Services: Employee newsletters, corporate communications

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Terry Yoffe, TRY Coaching
Industry: Professional services | Services: Website content

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2015-04-25T18:49:53-04:00

Terry Yoffe, TRY Coaching
Industry: Professional services | Services: Website content

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Adam Wolf, Wolf Communications
Industry: Creative agency | Services: Website content, copyediting

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2015-04-25T18:51:53-04:00

Adam Wolf, Wolf Communications
Industry: Creative agency | Services: Website content, copyediting

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Joe Biondo, Summit Investigations
Industry: Security & Investigations | Services: Sales letters, advertisement copy, website content

Market It Write
2015-04-25T18:48:07-04:00

Joe Biondo, Summit Investigations
Industry: Security & Investigations | Services: Sales letters, advertisement copy, website content

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Arianne Andrusco, NewYork-Presbyterian
Industry: Healthcare | Services: Direct mail campaigns

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2015-04-25T18:45:55-04:00

Arianne Andrusco, NewYork-Presbyterian
Industry: Healthcare | Services: Direct mail campaigns

"Have I mentioned how wonderful you are lately? This is good stuff. It is such a pleasure to work with someone who hears the feedback and just gets it immediately. You really are making my job a lot easier. Thank you!"  

Howard Levy

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Howard Levy, Red Rooster Group
Industry: Creative Agency | Services: Marketing consultation, bylined articles, blogs, website content

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2015-04-25T18:47:41-04:00

Howard Levy, Red Rooster Group
Industry: Creative Agency | Services: Marketing consultation, bylined articles, blogs, website content

“I have known Mistina for a while and have since hired her firm on retainer to write our website copy, email newsletters, postcards and articles. Market it Write understands my business, helps develop ideas and writes great copy. They are highly professional, dedicated to their craft and easy to work with.”  

Stephen May

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Stephen May, Crescent Leaf Technologies
Industry: Creative agency | Services: Website content

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2015-04-25T18:50:35-04:00

Stephen May, Crescent Leaf Technologies
Industry: Creative agency | Services: Website content

“Market it Write is amazingly adept at working as a team player on a variety of projects and has consistently proven to be a valuable asset. Bottom line: if you need creative and powerful writing for your marketing effort, look no further.”  
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