Posts Tagged ‘newsletters’

Lunch and Learn 3: Planning to Produce Your Newsletter

by Mistina Picciano  ||   No Comments

This is the third installment of a multi-part series on newsletter marketing from a Lunch and Learn session for The Alternative Board. In Part 3, I talk about planning for production of your newsletters, and cover some important issues, such as: (more…)

Tags: , , | Posted in Email Marketing, Newsletter Marketing, Videos
Newsletter Marketing Video Series Part 2

Lunch and Learn 2: Using Newsletters to Meet Your Business Goals

by Mistina Picciano  ||   No Comments

This is the second installment of a multi-part series on newsletter marketing from a Lunch and Learn session for The Alternative Board. In Part 2, I explain what you need to think about before you dive into a newsletter marketing campaign to make it a great situation for everyone, like: (more…)

Tags: , , | Posted in Email Marketing, Newsletter Marketing, Videos
Part 1 of Newsletter Marketing Video Series

Lunch and Learn 1: How Newsletters Can Help Your Business

by Mistina Picciano  ||   No Comments

This is the first installment of a multi-part series on newsletter marketing from a recent Lunch and Learn session. In Part 1, I explain why you need a newsletter and outline some of the key benefits newsletter marketing has to offer, like: (more…)

Tags: , | Posted in Email Marketing, Newsletter Marketing, Videos
Inmage for HOw to Write a Newsletter Article

How to Write a Newsletter Article

by Travis Heermann  ||   2 Comments

Newsletters have become a workhorse in business communications. They are used for marketing, dissemination of information, teambuilding, fundraising, etc. But how do you write an effective newsletter article?
(more…)

Tags: | Posted in Marketing, Newsletter Marketing, Writing
Image for Part 1 of Editorial Calendar Series

Put Your Newsletter on Cruise Control, Part I

by Mistina Picciano  ||   No Comments

Image for Part 1 of Editorial Calendar SeriesThis post is the first in a three-part series on using an editorial calendar to streamline your content marketing efforts.

If you’re like most small businesses that publish a newsletter, you struggle with content. Every month – or, more likely, every quarter – a small group gets together and beats their heads against the wall, trying to knock loose some fresh story ideas.

A little planning can spare you the recurring headache.
(more…)

Tags: , | Posted in Newsletter Marketing

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Website Traffic and SEO

In this post, I’ll take a closer look at SEO and the process of optimizing websites for better placement within organic search results to improve website traffic.

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Adam Wolf, Wolf Communications
Industry: Creative agency | Services: Website content, copyediting

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2015-04-25T18:51:53-04:00

Adam Wolf, Wolf Communications
Industry: Creative agency | Services: Website content, copyediting

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Arianne Andrusco, NewYork-Presbyterian
Industry: Healthcare | Services: Direct mail campaigns

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2015-04-25T18:45:55-04:00

Arianne Andrusco, NewYork-Presbyterian
Industry: Healthcare | Services: Direct mail campaigns

"Have I mentioned how wonderful you are lately? This is good stuff. It is such a pleasure to work with someone who hears the feedback and just gets it immediately. You really are making my job a lot easier. Thank you!"  

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Lucien Harriot, Mechanism Digital
Industry: Media | Services: Marketing strategy, marketing materials

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2015-04-25T18:47:19-04:00

Lucien Harriot, Mechanism Digital
Industry: Media | Services: Marketing strategy, marketing materials

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Albert Barette, Bowles Security Group
Industry: Security & Investigations | Services: Brand strategy, website development, marketing materials

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2015-04-25T18:46:25-04:00

Albert Barette, Bowles Security Group
Industry: Security & Investigations | Services: Brand strategy, website development, marketing materials

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Joe Biondo, Summit Investigations
Industry: Security & Investigations | Services: Sales letters, advertisement copy, website content

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2015-04-25T18:48:07-04:00

Joe Biondo, Summit Investigations
Industry: Security & Investigations | Services: Sales letters, advertisement copy, website content

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Industry: Professional services | Services: Corporate communication

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2015-04-25T18:51:21-04:00

Lee Angus, Legacy Alliance
Industry: Professional services | Services: Corporate communication

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Howard Levy, Red Rooster Group
Industry: Creative Agency | Services: Marketing consultation, bylined articles, blogs, website content

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2015-04-25T18:47:41-04:00

Howard Levy, Red Rooster Group
Industry: Creative Agency | Services: Marketing consultation, bylined articles, blogs, website content

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Industry: Publishing | Services: Media kit

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2015-04-25T18:52:18-04:00

Barbara Centrella, children’s author
Industry: Publishing | Services: Media kit

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Industry: Security & Investigations | Services: Corporate communications, press releases

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2015-04-25T18:48:35-04:00

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Industry: Security & Investigations | Services: Corporate communications, press releases

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Industry: Sports marketing | Services: Website content, marketing support

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2015-04-25T18:52:52-04:00

Hiroto Takagi, Bryton Harry
Industry: Sports marketing | Services: Website content, marketing support

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Industry: Creative agency | Services: Website content, marketing materials, ad copy

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2015-04-25T18:50:56-04:00

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Industry: Creative agency | Services: Website content, marketing materials, ad copy

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Industry: Healthcare | Services: Employee newsletters, corporate communications

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2015-04-25T18:49:09-04:00

Gerald Pennington, Stryker Spine Global Marketing
Industry: Healthcare | Services: Employee newsletters, corporate communications

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2015-04-25T18:49:31-04:00

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Stephen May, Crescent Leaf Technologies
Industry: Creative agency | Services: Website content

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2015-04-25T18:50:35-04:00

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Industry: Creative agency | Services: Website content

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Industry: Professional services | Services: Website content

Market It Write
2015-04-25T18:49:53-04:00

Terry Yoffe, TRY Coaching
Industry: Professional services | Services: Website content

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